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Erving Goffman theorized social life as a kind of con game in which we work to control the impressions others have of us. What did Goffman call this process?

Question

Erving Goffman theorized social life as a kind of con game in which we work to control the impressions others have of us. What did Goffman call this process?

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Solution

Erving Goffman called this process "Impression Management."

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