Which among the following is NOT a choice of medium for promotional activity? 1. traditional broadcast media,2. inbound marketing3. offline activities.4. social media1 and 21, 2 and 3Only 3 All of the above

Advertising that is used in both the television and Internet mediums is another form of ______.Multiple choice question.audience appealmass mediapersonal targetingscreen time

Which of the following would not be described as a social selling activity?Group of answer choicespersonal brandingsoliciting referralssharing relevant content with prospectsinteracting directly with prospectssocial listening

Newspapers, magazines, television, and the Internet are all examples of ______.Multiple choice question.mass mediapersonal advertisementsocial interactioninterpersonal communication

For many marketers, the communications effort using traditional media Multiple choice question.is still the dominant approachis relatively cheap compared to the costs of social mediais no longer required at allis complemented with social media

Identify the types of media under consideration in media planning.Multiple select question.social media - Facebook, YouTube, Snapfiction and non-fiction book publishersInternet content publishersoutdoor advertising, transit advertisingtelevision, newspapers, radio, magazines