Multiple Choice QuestionProduct obsolescence due to technological innovation or changing consumer needs signalMultiple choice question.the decline stage of the PLCthe growth stage of the PLCthe introductory stage of the PLCthe maturity stage of the PLC
Question
Multiple Choice QuestionProduct obsolescence due to technological innovation or changing consumer needs signalMultiple choice question.the decline stage of the PLCthe growth stage of the PLCthe introductory stage of the PLCthe maturity stage of the PLC
Solution
The correct answer is "the decline stage of the PLC".
Here's why:
Product Life Cycle (PLC) is a business analysis that attempts to identify a set of common stages in the life of commercial products. The stages are Introduction, Growth, Maturity, and Decline.
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Introduction Stage: This is when the product is first launched after development and testing. It's often expensive and has less competition.
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Growth Stage: The product is becoming known to consumers and they are buying it. The sales of the product will start growing rapidly.
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Maturity Stage: The product is established and the aim for the manufacturer is now to maintain the market share. This is probably the most competitive time for most products.
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Decline Stage: Finally, the market for a product will start to shrink, and this is what's known as the decline stage. This shrinkage could be due to the market becoming saturated or because the consumers are switching to a different type of product.
So, product obsolescence due to technological innovation or changing consumer needs signal the decline stage of the PLC.
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