A firm has a core competency in R&D but little else, so it enters into a strategic alliance with a larger firm to gain distribution channels and marketing expertise. In this case, distribution channels and marketing expertise would be examples of Blank______.Multiple choice question.increased differentiationcritical complementary assetsreal optionspotential legal repercussions
Question
A firm has a core competency in R&D but little else, so it enters into a strategic alliance with a larger firm to gain distribution channels and marketing expertise. In this case, distribution channels and marketing expertise would be examples of Blank______.Multiple choice question.increased differentiationcritical complementary assetsreal optionspotential legal repercussions
Solution
The correct answer is "critical complementary assets". This is because the distribution channels and marketing expertise that the firm gains from the strategic alliance are assets that complement its core competency in R&D. These assets are critical because they enable the firm to effectively bring its products or services to market.
Similar Questions
What is a core competency?Answer areaA company's primary productAn activity a company perform better than is competitorsMission statement of a competitorA company's market share
According to Prahalad and Hamel, a company's core competences are those capabilities that are fundamental to its strategy ad to its performance.Group of answer choicesTrueFalse
In the Blank______ quadrant of the core competence--market matrix, a firm combines existing core competencies with existing markets.Multiple choice question.existing core competence--new marketexisting core competence--existing marketnew core competence--existing marketnew core competence--new market
What is the purpose of the core competence–market matrix?Multiple choice question.to assess how to respond to PESTEL forcesto help firms moderate levels of vertical and horizontal integrationto alert executives of potential market instabilityto provide guidance regarding how to diversify in order to grow the company
Which of the following is an option for formulating strategy via core competencies?Multiple choice question.pursue a strategic alliance to become less vertically integratedcombine core competencies with rivals in new marketsleverage existing core competencies to improve current market positionbuild new core competencies to entice shareholders to invest in the company
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.