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___ is a corporate-level strategy in which a company expands its business operations and enters a new industry that uses, distributes, or sells the company's products.Multiple ChoiceBackward lateral integrationBackward vertical integrationFocused-differentiation integrationForward vertical integrationForward lateral integration

Question

___ is a corporate-level strategy in which a company expands its business operations and enters a new industry that uses, distributes, or sells the company's products.Multiple ChoiceBackward lateral integrationBackward vertical integrationFocused-differentiation integrationForward vertical integrationForward lateral integration

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Solution

The correct answer is Forward vertical integration. This strategy involves a company expanding its business operations into areas that are at different points on the same production path, such as when a manufacturer owns its supplier and/or distributor. This type of vertical integration is conducted by a company moving forward in the supply chain.

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