The concept of "soundbite culture" means the growing tendency of political parties to use attack ads.Question 3Select one:TrueFalse

The rise in the use of television advertising in campaigns is an important component of ________.Group of answer choiceswholesale politics designed to reach mass audiencesvoter mobilizationface-to-face retail politicssplit-ticket politics

The number of people who are exposed to an ad, either by viewing a visual ad or hearing an audio ad are called _____.ImpressionFrequencyReachNone of these

Media are a gateway to an intended audience, and a type of public alongside investors, customers, employees, the community and the government. Group of answer choicesTrueFalse

Instructions Analyze: Artifact of Popular Culture Evaluation Title: The Business of Pop Culture We have seen throughout this course how popular culture influences our attitudes, both positively and negatively. In this final paper, you will examine an artifact in pop culture to determine its message and effect. For this assignment, select an artifact that, in your opinion, unfairly creates a negative bias or promotes a negative stereotype about one population of society. The pop culture artifact can be a media source (song, movie, television program), a product or other tangible associated with pop culture. Provide a link to this artifact (or an image). Explain why you have selected this artifact, and why you feel that this creates a negative bias. Describe how you would re-design or re-write the script of this artifact to change the way others would view this population. In your paper: Provide a specific link to pop culture artifact used for this paper or an image of the artifact. Discuss the artifact in depth. Explain the stereotypes or biases that you see being perpetuated in the artifact. Discuss the role of popular culture in communicating harmful or incorrect stereotypes or biases. Using the concepts, terminology, and ideas within Units 1-7, recommendations for how people can identify and correct views that are incorrect or harmful. Re-design or re-write this artifact to change the way others could view this population without the negative bias. Be sure to support this revised artifact with factual examples of the culture. Specifications: Submit a 1200-1500 word essay addressing the questions above. In your essay: Be sure to structure your essay with an introduction paragraph that includes a thesis statement, well-organized supporting paragraphs, and a conclusion that reiterates the main points of your argument. Your argument should be supported by reputable research cited in APA format both in the body of the paper and in your references section.

what Theory Social ConstructionismSymbolic InteractionismSocial Construction of RealityDramaturgyStructural FunctionalismPostmodernismRelational DialecticsSocial Penetration TheoryPolitical Economy of Media Critical-Cultural theorySemioticsthe agenda setting theorymedia effects theoryis applicable to this Theory Social ConstructionismSymbolic InteractionismSocial Construction of RealityDramaturgyStructural FunctionalismPostmodernismRelational DialecticsSocial Penetration TheoryPolitical Economy of Media Critical-Cultural theorySemioticsthe agenda setting theorymedia effects theoryToxic media culture is when the information that we see and hear is filled with negativity and sensationalism and does not encourage constructive conversation. One of the websites where people can share and discuss different and certain topics is Reddit. On this website, people can come together to share their interests, ask questions, and have discussions. It is like a big online forum where there are a lot of smaller communities inside of it; this is where toxic technocultures can be found. Toxic technocultures are groups of people who use technology to spread harmful ideas and harass other people. Yet, this website, Reddit, is not only found in toxic technocultures but also on other websites like 4chan, Twitter, and online gaming platforms. They are using these platforms to coordinate their actions and target people they disagree with. They also take advantage of these platform policies since they do not have enough to protect the victims of harassment. Reddit is just one of the many online platforms where toxic technocultures exist. The problem will arise if people use a website or use opinion or misinformation as a credible source to spread misinformation or engage in harmful behavior.Idealistic relationships are often portrayed in the media. They are seen as perfect and flawless as the partners are completely in love and they do not experience any major challenge or problem in their relationship. In this kind of culture of media, it becomes a toxic media content where the people who are seeing it are able to set an idealistic relationship which is unrealistic and it can lead to disappointment and disillusionment. Furthermore in this culture, the media also portray toxic relationships in a way that makes the people seem glamorous or exciting. In other words, they romanticize this toxic relationship when it comes to the real-situation of the relationship. It makes it difficult for those people to recognize the signs of a toxic relationship or the red flags in the relationship. There is nothing wrong with bringing toxic relationships into the media as it can be informational and bring awareness to the public. Yet, the problem where it arises is being used as drama for entertainment purposes. Technoference in relationships; it refers to how technology use can interfere with and it is negatively affecting the interactions of the romantic partners or those people in romantic relationships. For example, when someone is constantly distracted by their smartphone while spending time with their partner, it can create a negative dynamic in their relationship. There are major interfaces of technology in the development of intimacy in romantic relationships. Firstly, people may become emotionally attached to their electronic devices, such as cell phones which can take away from real-life intimacy. They tend to feel value and love when they receive messages from their phones. This attachment to their devices can lead to a preference for online interactions rather than face-to-face interactions. Second, people who multitask with technology while they are with their partners can lead to a phenomenon called being “alone together.” Meaning to say even though they are physically together but they are more focused on their separate technology devices than on each other. Therefore, it will become a problem if they continue this kind of culture to their relationship where technology takes precedence over quality time spent together. Given the interconnected nature of media’s toxic content with people’s relationships, the inquiry that arises to me is regarding the impact of the music industry. Music is one of the tools for musicians or artists to express themselves in certain situations. It is worth considering how the industry itself contributes to and perpetuates toxic cultural norms and unrealistic, unhealthy relationships. Taylor Swift’s songs have been long praised for her honest and relatable lyrics about love, loss, and growing up. Yet, in recent years, fans and critics have also begun to recognize the work of Taylor Swift as powerful commentary on toxic media culture and toxic relationships. Even though I am a fan of her, I still find that her fans are one of the contributors to the idealistic relationship to the people through her songs.