You visit a website that specializes in selling candles in various fragrances. A few days later you visit a woman's lifestyle blog and notice an AD for the same type of candles. This is an example of what type of marketing?
Question
You visit a website that specializes in selling candles in various fragrances. A few days later you visit a woman's lifestyle blog and notice an AD for the same type of candles. This is an example of what type of marketing?
Solution
This is an example of Retargeting or Remarketing. This type of marketing strategy involves targeting consumers with ads for products they have previously shown interest in, often by visiting a website or searching for a specific product. The goal is to encourage the consumer to complete a purchase they may have been considering.
Similar Questions
A company that frequently updates its products and services would be an example of a company that engages in what type of marketing?Innovative marketingSustainability marketing Societal marketingCustomer-value marketing
Which of the following is a form of marketing in which a firm pays a commission when visitors to a different website, blog, or social media page click the firm's link or ad on that website or page and visit the firm's website?Group of answer choiceslead generation marketingnative advertisingaffiliate marketingviral marketing
Which marketing strategy involves promoting products or services through online channels such as social media and search engines?
______ consists of all the techniques sellers use to motivate people to buy their products.Multiple choice question.AdvertisingMarketingPromotionPublicity
Determine the correct type of marketing mix used to inform or persuade target audiences when market a product or service.Select one:a.Placeb.Productc.Promotiond.Price
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.