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What four attributes influence an industry's favorability to new firm entry? Choose the four that apply.1 pointIndustry structure Innovation potentialIndustry lifecycleKnowledge conditions Demand conditions Market attractiveness

Question

What four attributes influence an industry's favorability to new firm entry? Choose the four that apply.1 pointIndustry structure Innovation potentialIndustry lifecycleKnowledge conditions Demand conditions Market attractiveness

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Solution

The four attributes that influence an industry's favorability to new firm entry are:

  1. Industry Structure: This refers to the number of companies in the industry, their relative sizes, and their competitive strategies. A fragmented industry with many small competitors can be more favorable for new entrants than a consolidated industry dominated by a few large firms.

  2. Innovation Potential: Industries with high innovation potential are often more favorable to new entrants. This is because innovation can disrupt established market positions and create opportunities for new firms.

  3. Knowledge Conditions: This refers to the level of knowledge and expertise required to operate in the industry. Industries with high knowledge conditions can be less favorable to new entrants because of the time and resources required to acquire the necessary knowledge and skills.

  4. Market Attractiveness: This refers to the potential profitability of the industry. Industries with high market attractiveness are more favorable to new entrants because they offer the potential for high returns on investment.

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