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If an advertiser doesn't want to add remarketing tags to a website, why would Customer Match be a good fit for them?Customer Match allows you to reach people who have been to your websiteCustomer Match allows you to reach people who haven't been to your website yetCustomer Match relies on your own data instead of a remarketing tagIt wouldn’t be a good fit. You have to tag your website to use Customer Match

Question

If an advertiser doesn't want to add remarketing tags to a website, why would Customer Match be a good fit for them?Customer Match allows you to reach people who have been to your websiteCustomer Match allows you to reach people who haven't been to your website yetCustomer Match relies on your own data instead of a remarketing tagIt wouldn’t be a good fit. You have to tag your website to use Customer Match

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Solution

The correct answer is "Customer Match relies on your own data instead of a remarketing tag".

This is because Customer Match allows advertisers to use their own customer data (like email addresses or phone numbers) to reach their audience, rather than relying on a remarketing tag. This can be a good fit for advertisers who don't want to add remarketing tags to their website.

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