…...................is a theory which is mostly marketing-related that focuses on entering industries or markets that have little to no competition.Select one:a.Green Ocean Strategyb.Blue Ocean Strategyc.Red Ocean Strategyd.None of these
Question
…...................is a theory which is mostly marketing-related that focuses on entering industries or markets that have little to no competition.Select one:a.Green Ocean Strategyb.Blue Ocean Strategyc.Red Ocean Strategyd.None of these
Solution
The correct answer is b. Blue Ocean Strategy. This strategy involves the creation of new, uncontested market spaces that make competitors irrelevant. Instead of dividing up existing—and often shrinking—demand and benchmarking competitors, blue ocean strategy is about growing demand and breaking away from the competition.
Similar Questions
The strategy of Blue Ocean's are …...Select one:a.Not purely technical in natureb.Frequently from existing competitorsc.Not based only on company and industryd.All of the above
Which of these would be a characteristic to implement the blue ocean strategy?Select one:a.No market yet existsb.No competitorsc.Compete on novelty ideasd.All of the above
Which of the following is not connected with Blue Ocean strategy? *Value InnovationERRCGE 9 Box ModelStrategy Canvas
Which of the following statements about blue ocean strategy is true?Multiple choice question.Its success requires that the firm that implements the strategy be highly centralized.It is the easiest type of strategy to implement.It requires reconciling the trade-offs between differentiation and low cost.Its goal is to reduce costs by offering a standardized product to the mainstream customer.
Transforms any type of innovation that historically was expensive and complicated into an innovation that is affordable, simple, and available to broader markets.Group of answer choicesRed Ocean StrategiesInnovation DiffusionDisruptive InnovationBlue Ocean Strategies
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.