An online retailer of books, electronics, tools, groceries and general home items does not have any physical retail stores for its operations. What is the business model followed by this online retailer?Options Brick and click Surf and click Brick and mortar Concrete and mortar
Question
An online retailer of books, electronics, tools, groceries and general home items does not have any physical retail stores for its operations. What is the business model followed by this online retailer?Options Brick and click Surf and click Brick and mortar Concrete and mortar
Solution
The business model followed by this online retailer is "Surf and click". This model refers to businesses that operate entirely online, without any physical retail stores.
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When you think of retailers (offline and online), which are all the brands that come to your mind? Online retailers sell their products or services primarily via websites. Offline retailers sell their products and services primarily in physical (brick and mortar) stores.
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