The most common cause of disintermediation has been...a.vertical conflictb.television c.parcel servicesd.vertical channelse.e-commerce
Question
The most common cause of disintermediation has been...a.vertical conflictb.television c.parcel servicesd.vertical channelse.e-commerce
Solution
The most common cause of disintermediation has been e-commerce.
Here's why:
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Disintermediation refers to the removal of intermediaries in a supply chain, or "cutting out the middlemen". Instead of going through traditional distribution channels, which had some type of intermediate (such as a distributor, wholesaler, broker, or agent), companies may now deal with every customer directly, for example via the Internet.
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E-commerce, or electronic commerce, refers to the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions.
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With the rise of e-commerce, more and more businesses are able to sell directly to the consumer. This eliminates the need for intermediaries, leading to disintermediation.
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While vertical conflict, television, parcel services, and vertical channels can all play a role in disintermediation, none have had the same widespread, transformative impact as e-commerce.
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Therefore, e-commerce is the most common cause of disintermediation.
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