A startup realizes that their initial assumptions about the target audience were incorrect and decides to change their strategy. What Lean Startup action is this?*1 pointCustomer DevelopmentPivotScalabilityAgile Developmen
Question
A startup realizes that their initial assumptions about the target audience were incorrect and decides to change their strategy. What Lean Startup action is this?*1 pointCustomer DevelopmentPivotScalabilityAgile Developmen
Solution
This action is called a "Pivot". In the Lean Startup methodology, a pivot is a strategic shift in one or more aspects of a startup's business model, based on feedback and learning from experiments. This could include a change in target audience, as in the scenario you described.
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