A car manufacturer focuses on the customer when deciding what types of vehicles to produce by gathering information about customer needs. The car company has a ________ orientation.Multiple Choiceproductsalestotal marketmarket
Question
A car manufacturer focuses on the customer when deciding what types of vehicles to produce by gathering information about customer needs. The car company has a ________ orientation.Multiple Choiceproductsalestotal marketmarket
Solution
The car company has a market orientation. This is because they are focusing on the needs and wants of the customers in the market to decide what types of vehicles to produce.
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