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The balanced scorecard is a unique system of performance measures in that it: (Check all that apply.)Multiple select question.has multiple perspectives.has a focus on customer satisfaction.can only be used by small companies.has financial and nonfinancial measures.has key indicators measured by all companies.

Question

The balanced scorecard is a unique system of performance measures in that it: (Check all that apply.)Multiple select question.has multiple perspectives.has a focus on customer satisfaction.can only be used by small companies.has financial and nonfinancial measures.has key indicators measured by all companies.

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Solution

The balanced scorecard is a unique system of performance measures in that it:

  1. Has multiple perspectives: The balanced scorecard looks at a business from four different perspectives - financial, customer, internal process, and learning and growth. This allows a comprehensive view of the business performance.

  2. Has a focus on customer satisfaction: One of the four perspectives of the balanced scorecard is the customer perspective, which focuses on measuring the value delivered to customers, including product quality, customer satisfaction, and customer loyalty.

  3. Has financial and nonfinancial measures: The balanced scorecard includes both financial measures (like revenue, profit, return on investment) and nonfinancial measures (like customer satisfaction, internal process efficiency, employee satisfaction).

The other two options are not correct:

  • Can only be used by small companies: The balanced scorecard can be used by companies of all sizes, not just small ones.

  • Has key indicators measured by all companies: While the balanced scorecard does include some common measures, the specific indicators used can vary widely from company to company, depending on their specific goals and strategies.

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