Which Analytics feature lets you associate your own identifiers with your individual customers so that you can connect their behaviour across different interactions on various devices and platforms?
Question
Which Analytics feature lets you associate your own identifiers with your individual customers so that you can connect their behaviour across different interactions on various devices and platforms?
Solution
The feature you're referring to is called "User ID". This feature in Google Analytics allows you to associate your own identifiers with individual customers. This way, you can track their behavior across different interactions, devices, and platforms.
Here's a step-by-step guide
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