Targeting relevant customers, increasing remarketing capabilities, and reaching an audience quickly are all benefits of _____.1 point owned social media paid social mediaorganic social mediaborrowed social media

_____ involves displaying paid ads or sponsored marketing messages on social media platforms to target a specific audience. 1 pointUser-based social mediaBorrowed social mediaPaid social mediaOrganic social media

Question 1 of 423851274Which of the following can businesses achieve by using social media?Attract new audiencesBuild a good reputation with customersMeet sales goalsIncrease traffic to their websiteQuestion 2 of 423851274Fill in the blank:Businesses should focus on social media platforms with _______.The biggest reputationThe most expected engagementA relevant audienceThe most usersQuestion 3 of 423851274Which of the following is an example of a social media goal?Acquire genuine reviews on productsDrive more traffic to your storeDevelop one-way communication with customersMimic your competition's approachQuestion 4 of 423851274Which details should you look to include on a business profile page on social media?Details about the CEOLink to a local listing site you're onDescription of the businessCost of products and services

One of the advantages of using social media, is that it allows businesses to Blank______.Multiple choice question.eliminate the use of word-of-mouth promotionseasily communicate with customersdelete unfavorable posts about the companyeliminate all other forms of advertising

As part of a marketing project, a company clarifies who their audience is and which social platforms to use. Which one of the five pillars of social media marketing does this represent? 1 pointPaid social media Analytics and reportingPlanning and publishingListening and engagementStrategy

Which of the following is a benefit of social media marketing?Cutting marketing costsImproving customer serviceImproving brand imageAll of these are benefits of social media marketing