Which statement is TrueGroup of answer choicesRecently, there has been a trend for DMO governance to move from public–private partnerships to public-sector only.Destination management is the broader concept that encompasses destination marketing and other roles.Destination marketing is the broader concept that encompasses destination management and other roles.Destination management and destination marketing are two competing concepts that have developed in tourism over the past 5 to 10 years.
Question
Which statement is TrueGroup of answer choicesRecently, there has been a trend for DMO governance to move from public–private partnerships to public-sector only.Destination management is the broader concept that encompasses destination marketing and other roles.Destination marketing is the broader concept that encompasses destination management and other roles.Destination management and destination marketing are two competing concepts that have developed in tourism over the past 5 to 10 years.
Solution
The statement that is true is: "Destination management is the broader concept that encompasses destination marketing and other roles." This is because destination management includes a wide range of tasks such as planning, development, promotion, and marketing, while destination marketing is specifically focused on promoting and selling a destination.
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