The primary rationale for a community’s establishment of a DMO is:Group of answer choices) to license accommodation businesses) to develop tourism infrastructureto enhance destination competitiveness) to secure government funding
Question
The primary rationale for a community’s establishment of a DMO is:Group of answer choices) to license accommodation businesses) to develop tourism infrastructureto enhance destination competitiveness) to secure government funding
Solution
The primary rationale for a community’s establishment of a Destination Marketing Organization (DMO) is to enhance destination competitiveness. DMOs are typically set up with the aim of promoting a city, region, or country in order to increase the number of visitors. They do this by developing and implementing marketing strategies that make their destination more attractive to tourists, thereby giving them a competitive edge over other destinations.
Similar Questions
Which statement is TrueGroup of answer choicesRecently, there has been a trend for DMO governance to move from public–private partnerships to public-sector only.Destination management is the broader concept that encompasses destination marketing and other roles.Destination marketing is the broader concept that encompasses destination management and other roles.Destination management and destination marketing are two competing concepts that have developed in tourism over the past 5 to 10 years.
Destination marketing isGroup of answer choicesa continuous, sequential process through which a destination management organization (DMO) plans, researches, implements, controls and evaluates programmes aimed at satisfying traveller’s needs and wants as well as the destination’s visions, goals and objectives.long-term tourism planning and continual monitoring and evaluation of the outcomes from tourism efforts.involves coordinated and integrated management of the destination product (attractions and events, facilities, transportation, infrastructure, service quality and friendliness).Is related to the convenience of getting to and from the destination, as well as moving around within the destination, constitutes this attribute.
Your hotel wants to enhance community engagement. What objective aligns with this goal?*a. Promoting the hotel from community eventsb. Implementing a volunteer program for staff in local community projectsc. Searching on local community needsd. Encourage staff involvement in community activities
how would you promote or improve tourism in your community?
It is also of significant importance to maximize community participation in planning, design, and implementation stages so that people develop sustained interest and ensure continuity of the particular projecta.Falseb.True
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.