On Facebook, marketing goals typically fall into three categories. Which of the following is NOT one of these categories?1 pointConversionEngagement Generating AwarenessPage Views

Which of the following is not used by marketers to build recognition among the target audience or customers'?*2 pointsMessage boardsBlogsBehavioral targetingTracking Cookies

1-Outcomes/Learning2-Science behind Facebook Ads3- Quality Ranking /Ads Reach and audience philosophy 4- Creative Guide 5- Business Page creation/settings 6-How to choose Business name 7- Major settings 8- Understanding Ads manager 9- Reservation vs. Auction 10- Awareness campaign objectives philosophy 11- Campaign Objectives Traffic 12- Campaign Objectives Engagement 13- Campaign Objectives Leads14- Campaign Objectives App promotion15- Campaign Objectives Sales 16- Special Ads 17- Campaign budget 18- Catalogue and dynamic marketing 19- Facebook shop 20- Custome Audience 21- Look like Audience 22- Advantage +Audience 23- Interest based audience24- Audience size and Campaign 25- creating business manager accounts 26- Reinstating restricted account 27- Detailed and interest targeting 28- A/B testing 29- Scaling strategies 30- Local E commerce 31- Creating awareness Campaign 32- Creating traffic Campaign 33- Facebook page likes and Engagement 34-App promotion Campaign 35- Sales Campaigns 36- Creating digital Marketing agency( A to Z guide)37- The Lead generation guide38- Manychat bots automation 39- Issues in social media marketing and Facebook Ads 40- Instagram ads 41- Tktok Ads42- LinkedIn 43-Personal branding44- Let's start selling our services.45- Conclusion Session Fee: 6000 PKR Duration: 2 Months

As part of a marketing project, a company clarifies who their audience is and which social platforms to use. Which one of the five pillars of social media marketing does this represent? 1 pointPaid social media Analytics and reportingPlanning and publishingListening and engagementStrategy

Question 4You’re creating a new social media marketing campaign. Your goal is to increase awareness and conversions and target specific audiences. What type of social media will help you achieve your goals? 1 pointPaid social media Conversion social media Organic social media Multi-platform social media

When potential customers first learn about a brand, they enter the top of the marketing funnel. What is this stage called?1 pointConversionCommunicationConsiderationAwareness