Multiple Select QuestionSelect all that applyWhich three items are considered convenience products and would utilize an intensive distribution strategy?Multiple select question.AutomobilesComputersSoft drinksShampooRefrigeratorsGum
Question
Multiple Select QuestionSelect all that applyWhich three items are considered convenience products and would utilize an intensive distribution strategy?Multiple select question.AutomobilesComputersSoft drinksShampooRefrigeratorsGum
Solution
Convenience products are those items that are regularly consumed and easily available. They are typically low-cost and purchased frequently. An intensive distribution strategy is used for these products, meaning they are distributed widely and can be found in a variety of stores.
Given the options, the three items that are considered convenience products and would utilize an intensive distribution strategy are:
- Soft drinks
- Shampoo
- Gum
Automobiles, computers, and refrigerators are not considered convenience products. They are more expensive, purchased infrequently, and consumers usually compare brands and models before making a purchase.
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