Match the following slogans with advertisements from masculine or feminine cultures:1. “All the cosmetics in the world can’t do what we can”2. “You’ll never find a softer toilet paper than new Northern Ultra”3. “The world’s number one contact lens” (Acuvue contact lenses)4. “Coffee with soul“ (Doncafe)5. “Prefer the best“ (SieMatic)6. “The best Persil ever!” (Henkel)7. “For harmony in the family” (Giusto)8. “Only the best German quality” (Trigema)9. “The best every morning!” (Kellog’s)10. “Probably the best beer in the world” (Carlsberg)11. “The only truth” (Warsteiner)12. “Every day a little bit better” (REWE)13. “The best films of all times” (Kabel 1)14. “Life becomes easier” (Moulinex)15. “Success is the sum of the right decisions” (Deutsche Bank)femininefemininefemininemasculinefemininefemininemasculine16. “Good, better, Paulaner” (Paulaner beer)17. “Nothing is impossible” (Toyota)18. “Take care of yourself” (Garnier)19. “Impossible is nothing” (Adidas)20. “The magazine against mediocrity” (Tempo

Decide if the following advertisements are used in a masculine or in a feminine culture:1. A commercial for a sports car, emphasizing speed, power, and performance with the slogan“Drive with power and speed.”2. An advertisement for a luxury handbag, emphasizing elegance, sophistication, and style withthe slogan “Carry sophistication with you.”3. A commercial for a high-performance computer, emphasizing speed, efficiency, andproductivity with the slogan “Master efficiency, dominate the competition.”4. An advertisement for a home cleaning service, emphasizing comfort, relaxation, andconvenience with the slogan “Relax, we've got this.”5. A commercial for a gym, emphasizing competition, strength, and achievement with the slogan“Push harder, achieve more.”6. An advertisement for a spa, emphasizing relaxation, pampering, and beauty with the slogan“Find your inner peace.”7. An advertisement for a cooking class, emphasizing creativity, experimentation, and socialinteraction with the slogan “Bring creativity to the table.”8. An advertisement for a yoga class, emphasizing balance, peace, and spirituality with theslogan “Find balance, find peace.”9. A commercial for a high-tech security system, emphasizing control, power, and protectionwith the slogan “Protect what matters most.”10. An advertisement for a healthy meal delivery service, emphasizing wellness, nutrition, andconvenience with the slogan “Eat well, live well.”11. An advertisement for a dance class, emphasizing grace, expression, and creativity with theslogan “Let your creativity soar.”12. A commercial for a personal finance software with the slogan “Take control of your money.”

Challenging TraditionWhile a lot of brands appeal to culture, some brands take the opposite route and make it a point to challenge traditional expectations. Take a look at the ad below:According to you, which traditional belief is the ad opposing? [POLL]"Women are not as productive in the workplace.""Women should not work long hours.""Women should prioritize their family over their careers.""Women are not good leaders."

pioneering analysis of gender advertisements, have focussed on the analysisof repeated tropes (e.g., feminine touch) present within a collection of indi-vidual images. More recently, building upon the work of Foucault,researchers have examined the ideological purposes of specific types ofimages (e.g., mug shots of criminals). Neither of these forms of analysisemphasizes the role of either juxtaposition or sequence in the constructionof meaning, despite the fact that these are standard considerations in thelayout of photographic articles and books. This article, through the analysisof the role of visual juxtaposition and sequencing in the British governmentpublication The Colonies in Pictures, documents previously ignoredprocesses of ideology construction.The article is divided into three sections. The first section summarizesprevious research on the connection between visual images and ideology. Itaims: 1)to establish the theoretical legitimacy of the connection; and 2) todocument the lack of previous attention to the role of juxtaposition andsequencing in ideology construction. The second section discusses variousways that juxtaposition and sequencing have been used to create meaningin photo essays and books of photographic art. The presumption is that ifthese techniques have been recognized as powerful tools for the constructionof desired meanings within the artistic community, then similar processescan likely be used to construct ideological meaning. The third section turnsto the empirical examination of a specific publication, The Colonies inPictures, in order to document the role of juxtaposition and sequencing inthe construction of ideology

Today's modern, sans serif typefaces are an innovation of _____.Group of answer choicesExpressionismthe BauhausPost-ImpressionismPrecisionism

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