Lily is setting up a Twitter profile for her business.She’s put together a list of the key things she’ll need to get her profile up and running.Can you check her list and cross off any items she doesn’t need to include in her Twitter business profile?Select 2 Correct ResponsesA business email accountAnnual membership feeA company logo or photoBusiness description and contact detailsNumber of employees in the business

Question 1 of 123851274Lily runs a vintage clothing shop and wants to engage more with her customers online.She currently posts to two social media networks but wants to develop a full social media strategy.Review the possible options. Can you place them into the right order, starting with what Lily should do first?Click and hold to drag the items into the right order, then select Submit.Create a social media planSet up accounts on appropriate social media sitesCreate a list of posts to be automatically posted in the coming weeksSign up to a social media management tool

Lily has drafted a number of different posts for her social media accounts.Can you match the post to the best social network for each of the following scenarios?Question 1 of 323851274Vintage Lily is looking for a carpenter to create a bespoke counter top for our vintage clothing shop; contact me for detailsInstagramLinkedinFacebookQuestion 2 of 323851274Loving these recent photos of the new range by my fantastic photographer friend RaeInstagramLinkedinFacebookQuestion 3 of 323851274So excited about our first ever after-hours vintage fashion show on Thursday at 7 p.m. – join us?InstagramLinkedinFacebook

Which section is recommended to start a company profile with?AThe company’s mission statementBA description of the company's productsCThe company name, website, and contact information

Lily has decided to use some of her social media budget for targeted Facebook adverts.She's keen to take her vintage clothing business global and wants to reach a wider audience, so which groups should her advertisements be targeted at?Select All Correct ResponsesUsers who have posted about buying vintage clothesUsers who have ‘liked’ vintage clothingUsers who live within 20 miles of Lily's shopUsers who live in countries that she’d be happy to mail her products to

How much do you know about social media? Combine the social media platforms (row A) with the correct description (row B) and write down the correct combinations in a Word-document:Row AFacebookClubhouseInstagramDiscordRedditFacebook messengerTumblrPinterestSnapchatYouTubeWhatsAppTwitterLinkedInTikTokRow BHere you can keep track of your business contacts. Your account serves as a kind of business card. You tell it what you do in your daily life and you make connections with interesting people.This is one of the best known platforms worldwide. It is mainly used to keep friends and acquaintances up to date with posts and photos, but events are also shared on it, for example.You post short messages here of 280 characters. You write what is on your mind, what you think about and/or what you think.On this platform, you post mainly photos, which you can also edit in the app. You can tag people in photos and add locations and hashtags.Sharing, watching and uploading videos is easy on this platform. Many vloggers are active on this platform.On this platform you can share photos or videos with groups and friends. You can decide how long someone can see your photo or video.Do you need inspiration for decorating your house or room? Do you like pictures? Then this platform is for you. You can easily create a digital mood board on this platform.Here you will find collections of blogs that you can re-blog and edit. Often photos, videos or even audio are added to make it as entertaining as possible.This platform has actually replaced texting. On this platform, you can send messages to acquaintances. It is also possible to create a group in which you can chat.Here you can create short music videos, from 15 to 60 seconds. Then share them with your friends.You can use this platform to send messages and make calls. The platform is part of Facebook.This is actually the largest forum in the world. If you have an account, you can post messages, such as a text or a link to an interesting page. Posts that get a lot of votes are more easily found.This platform was initially mainly popular among gamers, but it is becoming increasingly popular. It allows you to communicate with each other, for example by chatting or video calling.On this platform, you get the opportunity to have live conversations and to listen in on conversations.