Question 3Which of the following characteristics do we associate with the new digital customer, being part of the Generation Z?Select all that apply!1 pointSticking with their choices Focused on innovationLacking brand loyaltyTechnically illiterate Insisting on convenienceAlways connected

Question 5Generation Z customers are likely to have several financial relationships going on at the same time and gradually they slide towards the most favorable pull. To create this pull, financial service providers needs to create offerings that are: Select FOUR.1 pointPersonalizedSnack sizeSensitive to integrityComprehensiveInnovativeMobile only

Question:-Which of these is/are called Characteristics of the customer-centric organizations : (i)Identify the best customers (ii).Encourage customer innovation (iii).Measure what matters to customersChoices:- i only ii only i and ii only All of the above

Which generational cohort is also known as “digital natives”?Multiple choice question.Generation ZBaby BoomersGeneration YGeneration X

Individuals belonging to Blank______ tend to be much less interested in shopping than their parents and are far more cynical, which tends to make them astute consumers.Multiple choice question.the silent generationGen Xthe lost generationthe baby boomer generation

A marketer that uses social media sites to engage potential customers is most likely targeting which demographic group?Multiple ChoiceGeneration ZGeneration XSilent GenerationMillennialsBaby Boomers