Brand Research: Conduct thorough research on Welup Digital, our brand identity, target audience, products/services, and competitors. Understand our unique value proposition and positioning in the market.Look through our profile @welupdigital on Instagram and Linkedin, and create 3 social media content, including a carousel content, a quote, and promotional content. Our official website: www.welupdigital.comLook at our LinkedIn and recommend how best we can optimize our LinkedIn profile, and drive more engagement. What will you do differently if hired to join the team.Pick your favourite business brand and break down its social media strategy.List and explain at least 7 strategies to enhance or build organic followers & engagement on IG, Linkedin, Facebook, and Twitter for Welup Digital.As a social media manager, how do you measure social media success?

LinkedIn is used to build our own --------------------- in the professional world, highlight our academic and professional achievement.Question 7Answera.Personal Brandb.Profilec.Personad.Brand

As the new social media officer, you are tasked with revitalising our LinkedIn presence. Describe 3 creative and data-driven strategies you'd implement to:- Attract relevant followers and professionals interested in public health.- Spark meaningful discussions and foster thought leadership through engaging content- Utilise LinkedIn's unique features to showcase our expertise and build trust with the community.

Brand’s use social media to ------------- their brand and -------------- with their audience.Question 17Answera.Humanize, connectb.Humanize, disengagec.Create, similard.Create, dissimilar

Findings revealed the different social media platforms used at Katumwa Sports Centre and these include Katumwa Sports Centre effectively uses Facebook for communication and updates, interactive and engaging, regularly posts engaging content, shares high-quality images and videos of the products sold, Twitter account is responsive and helpful, effectively responds to user queries and comments using twitter, has a professional and informative LinkedIn profile, promotes networking and professional connections. Findings revealed different strategies used by Katumwa Sports Centre to enhance brand awareness and these include social media platforms to regularly engage with customers and promote their brand, organizes and sponsors local sports events to increase their brand visibility, offers promotional deals and discounts to attract new customers and retain existing ones, has a unique and recognizable logo that is consistently used across all marketing materials and has partnered with local influencers and athletes to endorse their products and services. Finally findings revealed a strong positive relationship between social media and brand awareness as revealed by the Pearson’s Rank Correlation Coefficient which gave a coefficient of .606. This points to the fact that with more efforts put in using social media platforms, the brand awareness of different companies will be boosted. Basing on the conclusion state 5 recommendations and state 4 areas for further study regarding social media and brand awareness at Katumwa sports center.

Thinking on your social media activity over the past 24 hours, which metrics have you likely triggered for the brand? If you were the social media manager for the brand, what options might you consider based on the metrics you have listed?Yours and your colleagues' responses will be visible here after you submit your post. You may also comment on others posts.