In a survey, respondents are asked to rate their satisfaction with a product on a scale from 1 (Very Dissatisfied) to 5 (Very Satisfied). What type of variable is the satisfaction rating?Group of answer choicesDiscreteNominalOrdinalContinuous
Question
In a survey, respondents are asked to rate their satisfaction with a product on a scale from 1 (Very Dissatisfied) to 5 (Very Satisfied). What type of variable is the satisfaction rating?Group of answer choicesDiscreteNominalOrdinalContinuous
Solution
The satisfaction rating in this survey is an example of an Ordinal variable. This is because the ratings represent a rank order (1st, 2nd, 3rd, etc.) where the differences between the ranks may not be equal. For example, the difference in satisfaction between a rating of 1 and 2 may not be the same as between a rating of 4 and 5.
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