Indirect exporting: firm operates through intermediaries examplesExport house –Confirming house –Buying house –‘piggybacking’; benefits to ‘rider’ and ‘carrier’Question 6AnswerTrueFalse

With indirect exporting, the firm itself contacts the potential consumers overseas and either sells direct to the end user in the target market, or appoints an overseas agent to act as a distributor for their products in that market.Group of answer choicesTrueFalse

In the implementation of a direct exporting approach, an export agent working on behalf of a producer will sell the producer’s goods in the overseas market and will receive a:Group of answer choicessalary as a direct employee of the producer.commission on the sale after taking ownership of the goods.monthly or annual retainer without taking ownership of the goods.monthly or annual retainer and take ownership of the goods.commission on the sale without taking ownership of the goods.

Which of these is not a benefit of exporting?a.easy to lose sight of home marketsb.reducing your reliance on any single marketc.larger economies of sale d.better margins

______ normally involves an entrepreneur, who is a manufacturer, giving a foreign manufacturer the right to use a patent, trademark, technology, production process, or product in return for the payment of a royalty.Multiple choice question.Indirect exportingA turn-key projectA joint ventureLicensing

Indirect selling does not involve which of the following?a.Distributorb.Retailerc.Wholesalerd.Customer